URS KAR was established in the year 1989 by Mr. Kantharaj Urs, an entrepreneur who has created a benchmark in the automobile industry with his innovative learning and smart working. He has carved a niche for himself in the automobile industry for over 25 years.

Starting his career at an early age of 16 by helping his father in Automobile service centre, after the successful stint with a service centre at Lakshmipuram Mysore, his quest for success and service excellence has prompted him to venture in to automobile dealership.